Eugene Ionesco (1909-1994) - Romanian-born French playwright | |||
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"All the corporate social reports, audits, verifications and surveys in the world are nothing more than costly bureaucracy if they do not result in inspiration and change. What is the point of a one-hundred page, shiny, comprehensive and detailed account of exemplary stakeholder relationships if the soul dies on reading it? There are words that offend no-one yet disconnect everyone best to save the communications budget for something that is at least beautiful or memorable." "Corporate Responsibility (CR) becomes dull and superficial if it is nothing more than managing risk and massaging reputation. Interesting CR is about sparking imaginative thoughts and finding new opportunities from activities that may seem like a requisite chore. Relevant CR starts and ends with a lack of fear about genuine debate." Deborah Smith - EQManagement | |||